The Marketing Officer will support and implement the marketing and communications strategy of The International School of Paphos, working closely with the Admissions & Marketing Manager of Globeducate Cyprus. The role involves both day-to-day marketing operations and active participation in the strategic planning and execution of broader marketing initiatives. This is a dynamic position, ideal for a proactive and creative professional with excellent organisational and communication skills.

Key Responsibilities

1. Design, implement, and monitor the school’s annual Marketing Plan in alignment with the overarching Globeducate Cyprus strategy.
2. Support the development of campaigns that promote the school’s values, achievements, educational offering, and student recruitment efforts.
3. Develop high-quality, engaging marketing content, including but not limited to social media posts, email campaigns, articles, newsletters, press releases, and digital/print collateral.
4. Create and maintain up-to-date and compelling website content, guides, prospectuses, and school publications.
5. Generate creative, data-informed ideas to enhance brand awareness and support student recruitment.
6. Research trends, analyse competitor activity, and implement innovative marketing tools and tactics.
7. Organise and coordinate internal and external events, such as Open Days, campus tours, fairs, exhibitions, and corporate visits.
8. Liaise with advertising agencies and other suppliers.
9. Work with the Admissions team to manage and maintain accurate data within the CRM system.
10. Assist in tracking campaign performance, preparing forecasting reports, and supporting budget planning.

Candidate Profile

Qualifications & Experience

• Degree in Marketing, Communications, Media, or a related field.
• Minimum of 5+ years’ relevant marketing experience; experience in the education sector is considered an advantage.

Skills & Competencies

• Excellent written and verbal communication skills in English and Greek. Any other language is an advantage.

• Proficiency in digital marketing tools and platforms (e.g., CRM systems, social media management, email marketing software).
• Strong organisational skills, with attention to detail and the ability to manage multiple projects simultaneously.
• Proactive and able to prompt others to ensure deadlines and targets are achieved, calm working under pressure
• A creative and proactive mindset, with the ability to work both independently and collaboratively.

Please e-mail your C.V. with a cover letter to hr@isop-ed.org

Information: +357 26 821700 | www.paphosinternationalschool.com/vacancies